{"product_id":"broccoli","title":"Broccoli","description":"\u003cdiv\u003e\u003cp\u003eOur farm-fresh broccoli - tender crowns picked at peak - is grown without synthetic pesticides in Lineville, Alabama and harvested at its peak.\u003c\/p\u003e\u003c\/div\u003e\u003c!-- split --\u003e\u003cdiv\u003e\u003cp\u003eFresh broccoli is sweeter and more tender than store-bought, delicious steamed, roasted, or raw. We grow ours without synthetic pesticides in Lineville, Alabama and pick at peak ripeness. It's a nutrient powerhouse rich in vitamin C, K, and fiber. Sold fresh through local Alabama delivery, farm pickup, and our farmers-market stand.\u003c\/p\u003e\u003c\/div\u003e\u003c!-- split --\u003e\u003cdiv\u003e\u003cul\u003e\n\u003cli\u003eGrown in: Lineville, Alabama (no synthetic pesticides)\u003c\/li\u003e\n\u003cli\u003eFreshness: Harvested at peak and sold fresh\u003c\/li\u003e\n\u003cli\u003eAvailability: Seasonal - local Alabama delivery \u0026amp; pickup\u003c\/li\u003e\n\u003cli\u003eStorage: Refrigerate and enjoy fresh\u003c\/li\u003e\n\u003cli\u003eWhy it's good: Nutrient-dense and picked at peak freshness\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/div\u003e\u003c!-- split --\u003e\u003cdiv\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStorage:\u003c\/strong\u003e Unwashed in a loosely closed bag in the crisper - it needs air, not a seal\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShelf life:\u003c\/strong\u003e 3 to 5 days, and it declines noticeably after that\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWashing:\u003c\/strong\u003e Rinse just before cooking. Soak in cold salted water for a few minutes first if you want anything hiding in the florets to come out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUsing:\u003c\/strong\u003e Roast it hot or steam it briefly. The stalk is as good as the crown - peel the outer skin and slice it into coins rather than binning it.\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/div\u003e\u003c!-- split --\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003eWhy does it turn yellow?\u003c\/strong\u003e\u003cbr\u003eThose are the flower buds opening. Broccoli is an immature flower head, and once cut it keeps trying to bloom - yellowing means it has gone past its best and will taste stronger and more sulfurous. Cold slows it down but does not stop it.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShould I seal it in a bag?\u003c\/strong\u003e\u003cbr\u003eNo. Broccoli respires heavily and an airtight bag traps that, which speeds up the yellowing and can turn the head slimy. Loosely closed, with some air, is right.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs the stalk edible?\u003c\/strong\u003e\u003cbr\u003eYes, and it is sweeter than the florets. Peel the tough outer layer with a knife and the core is crisp and mild - good raw in a slaw or sliced into a stir-fry.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Wade Greens™","offers":[{"title":"Each","offer_id":49023037309145,"sku":"WG-BROCCOLI-EA","price":4.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0636\/2572\/4121\/files\/1280px-Brassica_oleracea_var._italica_01_d4dca91d-bb77-49c5-88af-5dce905fd0ce.jpg?v=1785347744","url":"https:\/\/wadegreens.com\/products\/broccoli","provider":"Wade Greens™","version":"1.0","type":"link"}